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Social Media

This category contains 7 posts

Facebook Privacy Breach? Get Over It!

The internet is all aflutter today over the story from the Wall Street Journal that Facebook apps have been passing personal data on to advertisers. I wish I could care.  I really do.  But here’s the sad reality that everyone keeps forgetting: Facebook costs you NOTHING!  It is FREE!  How else do you expect them … Continue reading »

3 Steps to Launching Your Online Community – Upcoming Webinar

Online communities and private social networks are taking over the association space as organizations look for new ways to connect with members, keep them engaged and generate revenue.  However while it seems that the hard work is picking a platform and setting it up, your real work has just begun. Next week, I’ll be giving … Continue reading »

Risk, Mountain Biking and Social Media – Buzz2010 Recap

Last week’s Buzz2010 took on a topic that those of us riding the trails of social media naysayers always end up facing – managing risk in social media. Inspired by the small group discussion/case study of a trade association in the extreme sports industry I came home and was motivated to go for a mountain … Continue reading »

There is No ROI in Social Media

There’s no “R” in the words “Social Media” but there’s definitely an “I” because it requires an investment.  However that’s just a play on words and an attempt to be cute (which it isn’t). Part of last week’s TMA Resources webinar “This is Now, but What’s Next? A Discussion on Social Media” devolved into the … Continue reading »

“Good” is No Longer Good Enough

We live in a very fast moving world now.  Employee and team loyalty is won and lost in hours or minutes.  And customer loyalty (or disgruntlement) is created even faster.  This new environment requires a different leader type who can respond in a genuine way to get people to follow them. A few weeks ago … Continue reading »

Buzz 2010: Open Leadership is Inspirational

I had the pleasure of attending Buzz 2010 last week to hear Charlene Li discuss open leadership and what it means to be a leader in this era of rapidly changing social technologies. Some key things that I walked away with include: Openness is something that requires building a framework and defining what it means … Continue reading »

Steven Strasburg’s Open Leadership Style? Humility

As we get ready for Charlene Li to be the first speaker of this year’s Buzz 2010, leadership is on the minds of many in the association and social media community.  Charlene’s new book “Open Leadership” discusses what strong leadership looks like in today’s open media environment. As I’ve been reading through the interviews with … Continue reading »

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